How My Plan For “Diversity Through Excellence” WORKS

Based on meritorious performance, this quintessential Black television underdog had helped enable diversity in the television industry by demonstrating that so-called minorities (non-Whites) and White women could compete. The New York Daily News picked Tony Brown’s Journal as “One of the top 10 television series of all time that presents positive Black images.” This performance of excellence subsequently earned Tony Brown the prestigious National Academy of Recording Arts & Sciences’ Silver Circle Award, along with TV legend Walter Cronkite. Even before Tony Brown retired the Emmy-nominated, award-winning series in 2008, it had become the longest-running series in the history of the PBS network and the #1-Rated Syndicated Talk/Educational National TV Series.

This oversized success in the broadcast industry and the business world is exhibit #1 for Tony Brown’s success philosophy of “diversity through excellence,” which he also demonstrated in the academy as the first and founding dean and professor of the School of Communications at Howard University and the first dean and professor, culminating in his historic appointment as Dean Emeritus of the Scripps Howard School of Journalism and Communications at Hampton University.

No Black Lies, No White -- Only The Truth

Numbers don’t lie, and neither does the fact that a TBJ demographic bloc is presently active on the Internet and demanding Tony Brown’s Journal video titles because content is king and the TBJ video titles have “the right stuff,” which includes a proven television broadcast track record and a verifiable and diversified following. This active psychographic and sociographic bloc is perennial and is still attracted by the same cross-over appeal that made this iconic collection a top hit on national TV for 40 years, 46 years ago.

The Washington Star analyzed this unique media phenomenon and counter-intuitive success story and concluded: “Tony Brown’s Journal … often surpasses the network shows in content and appeal. It is the only program on national television forthrightly articulating Black issues and their impact on society.” And there is no reason to suspect that these premiere video titles will not repeat that success on the Internet today because none of the relevant social or economic matters of the TBJ-TV era has been resolved by our society.

Now the same 1,000 award-winning video titles, circa 1968-2008, are poised to succeed as online streamed content – because there’s nothing new under the Sun and the issues explored on TBJ video titles are just as relevant today and are still shared by an organic and sizable (millions) demographic bloc of viewers. This psychographic and sociographic attraction for the TBJ brand is the result of an uncanny, innate human interconnectedness. I call this spiritual genie the ALL.

In 2014, now as TonyBrownsJournal, on Facebook, it attracted 2,078,720 new views in just four days (1,457,152 in the first 4 hours).  All of this has resulted in a perennial market demand for the old school of TBJ-pioneered television programming. It has proved to be a historical justification because these video titles are now called “The 1,000 Missing Pages Of History” – a body of work, ahead of its time that has been deliberately ignored – until now. Internet streaming makes a new outcome, as well as a worldwide audience, our inevitable destiny.

These missing pages have been rescued from the dustbin of a history that has distorted our American legacy and perpetuated a belief in White supremacy for some.

Now is the time for you to visit and become an annual subscriber to a rare collection of historic videos and films that one distinguished academic archivist designated as “the most complete and thoughtful record of African-American opinion.”